030 | Servant Leadership

Some of the people I admire most are servant leaders. These are folks who put others first. But they do so to help guide groups and communities in specific directions. One of my very cool higher ed marketing and communications colleagues, Jenny Petty, has a such a fascination with servant leadership that she hosts a podcast called "The Servant Marketer."
Jenny visited "For Our Edification" for a robust, energetic, nerd-out conversation about servant leadership. We find out what led to her fascination with it, how she infuses it into her marketing work, and how she practices self-care as an ardent believer in servant leadership.
Jenny also serves as the vice president for marketing and communications at the University of Montana.
The views expressed on "For Our Edification" do not reflect the views of any entity with which the hosts or guests are affiliated.

026 | The Grind of Higher Ed Marketing, Part2

In this second part of my conversation with Joel Goodman, we talk a bit more about website strategy for colleges and universities. But, an interesting moment happens when we get real about how burnout looks for higher ed marketers and what it's like having to manage egos. Finally, we learn about Joel's new podcast, "Appendix B," which he co-hosts with his Bravery Media colleague, Kristin Van Dorn.
The views expressed on "For Our Edification" do not reflect the views of any entity with which the hosts or guests are affiliated.